Sales planning - failing to plan Is like planning to fail

You don't currently have a sales plan. Failing to plan is like planning to fail. Learn how to plan properly in this short film with Royston Guest

Royston Guest
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Sales are the most critical part of your business growth. Planning is key, so take the time to learn about the process and how you can simplify it to suit your organisation.
Viewing time: 7 minutes; 26 seconds
Reading time: 1 minute; 50 seconds

Sales planning - failing to plan Is like planning to fail

It is highly unlikely that anyone sets out planning to fail. Still, sometimes priorities (too many) or time (not enough) or self-discipline (lack of) results in our failing to plan, which can make all the difference between a great victory and a tragic loss. Have you created your plan so you can sprint over the line at year-end, or are you playing catch up and need some additional focus?

Key questions to ask yourself
  • Do I have a plan?
  • Do I have clear goals with critical milestones and actions?
  • Have I identified the risks and put actions in place to mitigate them?
  • Do I understand the decisions that need to be made and the choice points I have?
  • Do I know the stakeholders who can help me with those decisions?
  • Am I failing to plan or planning to fail?

take action; achieve more
  • Start with a clean piece of paper and write down what you want to accomplish. Strategy is about making sure you are in the driver’s seat with a clear vision of where it is you want to get to, why you want to go there, and how you’re going to turn your vision into reality 
  • Planning will ease the bumps in the road, allow you to consider the choice points when they arise and force you to take time to sit down and think about your future growth — of your business and your team
  • Take time to plan for worst-case scenarios as this will provide valuable tools in assessing risk
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